Scaling D2C Growth through Customer Experience Optimisation

Anyone can throw money at advertising and drive traffic to a site, but the best businesses Convert, Engage, and Retain their customers.

D2C businesses work with me to do just that. Turn more traffic into customers, who are more engaged, and more valuable to you.

Sound interesting? Get in touch today and I'll give you some immediate tips to go and implement.

Who Am I?

My name is Will Laurenson.

I'm a Customer Marketing Consultant working with D2C businesses to improve conversion rates, increase average order values, and generate higher lifetime customer values for my clients.

Over the last 10 years businesses I've worked with have seen millions of pounds worth of increased revenue through the customer centric optimisations I help them implement.

If you're not focusing on the customer experience, you're leaving revenue on the table.

Customers are willing to spend more money, more frequently with brands who are providing a solid, personalised experience.

Are you giving them the experience they want?


Henrik jensen, MD Ubeeqo uk (europcar group)

We worked with Will for just under 2 years, and in that time, his expertise in Conversion and Retention strategies helped us generate thousands of new customers, while also significantly increasing our average booking value.

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